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Webinar registration source tracking Follow

Overview

Source tracking allows you to see where your registrants are coming from if you share the webinar registration page in multiple locations. You can create up to 50 unique registration URLs for different platforms and share that unique URL to track how many people visit the registration page and how many people complete the registration.

If multiple source tracking URLs are used for an on-demand webinar, all of the URLs will redirect to the recording after the webinar is completed.

Source tracking URLs are automatically generated and the unique URL cannot be customized. 

This article covers:

Prerequisites

Adding source tracking links

  1. Sign in to the Zoom web portal.
  2. Click Webinars
  3. Click on the topic of webinar that you would like to set up registration tracking for.
  4. Scroll to the Invitations section. 
  5. Next to Create different registration link for source tracking, click Add.
  6. Name the source tracking URL with a descriptive name, such as where you will be sharing the URL. For example, Facebook or Initial Email Blast. 
  7. Click Save.
  8. Repeat the steps 4-6 for each additional URL you need to create.
  9. Click the URL to copy it.
  10. Paste the URL where you would like to share it.

 

Viewing tracking results

  1. Sign in to the Zoom web portal.
  2. Click Webinars
  3. Click on the topic of webinar that you would like to set up registration tracking for.
  4. Scroll to the Invitations section. 
    • You can view the number of registrations from that link and the number of visitors to that link.
    • You can also export a report in CSV format. This will include the first name, last name, email address, registration time, approval status, any custom questions. Click Export report in CSV file to download the report.