Adding questions to a Zoom Events survey

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When creating a conference, you can add questions to a survey when completing the information under the Advanced Options tab.

Surveys are valuable tools to obtain feedback that host's can use to gather information and receive suggestions on how to improve their future events.

This article covers:

Prerequisites for adding questions to a Zoom Events survey

  • Zoom desktop client
    • Windows: 5.8.6 or higher
    • macOS: 5.8.6 or higher
  • Zoom mobile client
    • iOS: 5.8.6 or higher
    • Android: 5.8.6 or higher
  • Pro, Business, Enterprise, or Education account
  • Stripe or PayPal Business account is required to create paid events
  • Zoom Events license

Note: For access to the latest Zoom Events and Webinar features, we strongly recommend hosts to update to the latest version of the Zoom desktop client/mobile application.

How surveys are promoted

Event-level and session-level surveys are brought to attendees' attention in various ways throughout an event to improve the visibility of the surveys and to help increase the survey-response rate.

Hosts will can track the following survey-related data points:

  • The number of attendees who have seen at least one survey invitation in the survey result table
  • The number of attendees who have seen the survey list page at least once
  • The number of attendees who have chosen to skip each survey invitation

Event-level surveys

Attendees will receive one invitation to take an event-level survey—when a survey corresponding event ends—via a pop-up in the lobby. Attendees can:

  • Take the survey
  • Postpone taking the survey
  • Skip the survey from the survey list

Note: Event surveys also appear in the event lobby as a banner under the livestreaming window.

Attendees will get a silver badge when they complete 5 surveys and a gold badge when they complete 10 surveys; the badges will be displayed on their profile page. - LEAVE FOR FUTURE USE IN 2023

Session-level surveys

Attendees who spend a certain amount of time in a session will receive an invitation to take a session-level survey when they leave a session or when the session ends. The amount of time used to determine if an attendee receives an invitation varies as it based on the duration of each session.

Attendees can take the survey or postpone taking the survey from the invitation. Attendees can reject taking a survey from the survey list.

Hosts can see the survey metrics on the survey's results page. The metrics includes the number of attendees that:

  • Received the survey invitation
  • Completed the survey
  • Postponed the survey
  • Rejected the survey

The data refreshes every time the results page is opened.

How to add questions to a Zoom Events survey

  1. Create a conference event.
  2. In the Advanced Options tab, under the Survey section, click + Create.
    • Event Survey: Select this option if you want the survey to be shown once the event has ended.
    • Session Survey: Select this option if you want to survey to be shown after a session ends; you will have the option to select how often the survey will be shown.
      • Select sessions: Use the drop-down menu to select one or more instances of when the survey will be shown.
        • All Sessions: Survey will appear after each session ends.
          Note: You will also see the names of the sessions you added to the conference in the drop-down menu as well.
        • To remove a session, in the box under Select sessions, click the X next to the session name.
  3. Click + Add Question.
  4. Click the question box you want to edit.
  5. Click the Single Choice drop-down menu to select a question format:
    • Multiple Choice
    • Single Choice
    • Short Answer
    • Long Answer
    • Rating Scale
  6. Type your question(s) and answer(s).
  7. (Optional) Click + Add Question to add another question.
    Note: Up to 10 questions can be added to the survey.
  8. (Optional) Select the following check boxes:
    • Required
    • Show as DropDown
    • Anonymous Answers
  9. Click Save.

Available question formats

Multiple Choice

Use the multiple-choice format to ask registrants to answer with one or more options.

  1. Click Untitled Question to type your question.
  2. Click Choice 1 to type the first answer. Click Choice 2 to type the second answer if necessary
  3. (Optional) Click + Add Option and type the new answer; repeat to add as many options as needed.

Single Choice

Use the single-choice format to ask registrants to answer with only one option.

  1. Click Untitled Question to type your question.
  2. Click Choice 1 to type the first answer. Click Choice 2 to type the second answer if necessary
  3. (Optional) Click + Add Option and type the new answer; repeat to add as many options as needed.

Short Answer

Use the short-answer format to ask registrants to provide a written answer using 1-500 characters.

  • Min Character: Enter the minimum number of characters the answer must contain.
  • Max Character: Enter the maximum number of characters the answer can contain.

Long Answer

Use the long-answer format to ask registrants to provide a written answer using 1-2000 characters.

  • Min Character: Enter the minimum number of characters the answer must contain.
  • Max Character: Enter the maximum number of characters the answer can contain.

Rating Scale

Note: The rating scale format is not available when you create a survey under the Tickets tab.

Use the rating-scale format to ask registrants to answer with a value between a range of numbers.

  • Score from: Click the arrows to select the number the range should start from.
  • To: Click the arrows to select the number the range should end on.
  • Low Score Label: Type what the lowest value represents.
  • High Score Label: Type what the highest value represents.

Additional customization options

Additional customization options for each question format include:

  • Anonymous answers: Check if you want to make the details of the respondents who take this survey to be anonymous.
    Note: This option is only available when a survey is created under the Advanced Options tab.
  • Required: Check if the question has to be answered in order to proceed.
  • Show as DropDown: Check for options to display from a dropdown menu.
  • Deleting an option: Click the trash can icon to the right of the option you want to delete.
  • Deleting a question: Click the trash can icon in the bottom-right corner of the question you want to delete.
  • Duplicating a question: Click the more icon ... in the bottom-right corner of the question you want to duplicate and click Duplicate.
  • Rearranging the order of the questions: When you have 2 or more questions, click on and the 6 dots at the top of the question box and drag your mouse up or down to rearrange the order.
  • Event creators can add or delete custom registration questions even after one ticket has been sold.

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