Managing the Analytics Sessions tab

In the Analytics section of the event creation flow, the Sessions tab provides metrics for each of the event’s sessions.

For more information about the event creation process, please visit Creating a Zoom Event.

This article covers:

• How to access the Analytics Sessions tab in Zoom Events
• How to manage the Analytics Sessions tab
  • Event Sessions
  • Enable or disable columns
  • Use the vertical dots
  • Sort Event Sessions
  • Download data
• How to share event analytics
• How to download CSV reports

Prerequisites for managing the Analytics Sessions tab in Zoom Events

• Pro, Business, Enterprise, or Education account
• Zoom Events Unlimited license or Zoom Events Pay Per Attendee license
• Stripe or PayPal Business account is required to create paid events

How to access the Analytics Sessions tab in Zoom Events

1. Create a Zoom Event or edit an upcoming event to access the event creation flow.
2. In the event creation flow navigation menu, click Analytics, then click Sessions.
   The Sessions page will appear.

How to manage the Analytics Sessions tab

Event Sessions

You can keep track of each session’s information. Under any of the categories, click the column name to sort to view more specific information about a session, such as the session duration, session speaker, and Q&A poll results. See more about the Views, Attendees, Bookmarks, Livestream views, Recording views, Q&A, and Chat messages each event session has implemented or received.

• Session name: This is the name of the session.
• Date & Time: The date and time the session was scheduled.
• Attendees: This measures the total number of unique attendees who successfully join a session meeting or webinar.
• Livestream Views: This includes the unique views of the livestreaming video of a specific session in the lobby.
• Recording Views: This includes the unique views of the recording of a specific session in the lobby, event detail page, or hub.
• Unique Visits: This measures the number of unique visits made by users to various session detail's pages.
• Bookmarks: This is a list of the number of times a session was bookmarked by users.
• Chat messages: This measures the total number of messages sent in the session lobby. Messages sent in in-meeting chat are not counted.
• Q&A: This measures the number of questions and answers submitted in a Q&A during a session.
• Reactions Sent: This counts the total number of reactions sent in a session meeting or webinar.
• Polls Posted: This counts the total number of polls the host started in a session.
• Type: This indicates whether the session is a meeting or a webinar.

Use the dropdown menu under the table to display results of 10, 25, or 50 rows per page.

In addition, you can click the name of a session in the list to see more details about that session. In the focused view, you will also be able to see:

• Date and Time: This shows the session's date and time.
• Session Length: How long the session was active.
• Capacity: The maximum attendance capacity allowed for the session.
• Speakers: The speakers who were assigned to the session. This shows the speaker's name and the speaker's email.
• Unique Visits: The unique page view of a session's content in the lobby.
• Attendees: The total unique attendance of a session.
• Bookmarks: The session's total bookmarks.
• Joined via Phone: This is the number of audiences who joined the session via phone (includes PSTN/SIP).
• Joined via Mobile: This is the number of audiences who joined the session via mobile (includes web browser and mobile app).
• Joined via Desktop: This is the number of audiences who joined the session via desktop (includes web browser and desktop app).
• Livestream Views: The unique views of the livestreaming video of a specific session in the lobby.
• Recording Views: The unique views of the recording of a specific session in the lobby, event detail page, or hub.
• Q&A: The number of Q&A that attendees submitted during a session.
  Note: Click  Download to download the poll results as a CSV file.
• Chat Messages: The number of chat messages made in the session's lobby.
  Note: Click  Download to download the poll results as a CSV file.
• Reactions Sent: The number of reactions sent during a session.
• Surveys Posted: This measures the number of surveys that was set up for the session.
• Survey Response Rate: This is the percentage of the number of people who completed the session survey over the number of users who received the survey.
• Polls Posted: This counts the total number of polls the host started in a session.
• Avg Poll Response Rate: This is the average of all session poll response rates. Poll response rate is the number of people who completed the poll over the total number of people who received the poll.
• Number of Material Downloads: This measures the unique downloads for each session material.
• Session ID: The session number associated with an event session.
• Meeting ID: The meeting number associated with an instant or scheduled meeting.

Enable or disable columns

You can select the columns and the columns' information that you want to hide or display in the Event Sessions section. You can either use the Columns button and enable or disable column toggles, or you can use the vertical dots by each column name to select the columns you want to hide or display.

Use the Columns button

1. In the top-left corner of the Event Sessions section, click the Columns button.
   A menu will display the column toggles you can enable or disable. 
2. (Optional) At the top of the column menu, use the search box to find a column.
3. To the left of each column name, click the toggle to enable or disable it.
   When enabled, the column and its information will be displayed. When disabled, the column and its information will be hidden.
4. (Optional) Click the Hide all button to disable all column toggles.
   All Event Sessions columns and their information will be hidden.
5. (Optional) Click the Show all button to enable all column toggles.
   All Event Sessions columns and their information will be displayed.

Use the vertical dots

1. In the Event Sessions section, hover your mouse over a column name.
2. To the right of the column name, click the 3 vertical dots , then select the following actions: 
   • Sort by ASC: Selecting this will sort all information in ascending order.
   • Sort by DESC: Selecting this will sort all information in descending order.
   • Filter: Selecting this will provide an advanced filter. You can select to filter by Columns, Operator, and Value.
   • Hide: Selecting this will hide the column and its information.
   • Show columns: Selecting this will make the column toggle menu appear, where you can enable or disable columns you want to display or hide.
   • Unsort: Selecting this will remove the sorting of information.

Sort Event Sessions

Each column has a sorting icon that shows that the columns can be sorted. A column with the double arrow icon  indicates that sorting is not active for this column. Clicking the double arrow icon will sort the column in descending order.

After the click, the double arrow icon will be changed to a down arrow . Clicking the down arrow will sort the column in ascending order. After the click, the down arrow icon will be changed to an up arrow .

Download data

In the top-right corner of the Event Sessions section, click Download Data  to download a CSV report of the Event Sessions section analytics. 

How to share event analytics

1. Access the Analytics Sessions tab in the event creation flow.
2. In the top-right corner of the Sessions page, click Share Analytics.
   A pop-up window will appear.
3. In the pop-up window, enter the email addresses with which you want to share event analytics.
4. Click Share.

After you share the event analytics with other email addresses, you can view those email addresses under Access List; those emails will have access to the event analytics.
Note: Hub owners and hosts are automatically given access.

How to download CSV reports

1. Access the Analytics Sessions tab in the event creation flow.
2. In the top-right corner of the Sessions page, click Download CSV.
   A Download CSV panel will appear, displaying all analytics reports.
3. In the panel, select the analytic report you want to download.